13: From Wishlist to Impact - How to Rethink IT Budgeting

Shownotes

In Episode 13 of the Uffective Boost Podcast, we explore a topic that’s both challenging and crucial for many organisations: How can IT budgeting become more effective – and more impactful? Together with Markus Lause and Dr Mark van der Pas, we take a closer look at the so-called “Red Line” that separates funded projects from those left on the wish list. Learn why annual budgeting may no longer serve today’s fast-paced reality, and how a continuous, demand-driven approach can help shift priorities, build trust, and deliver more – without increasing the budget.